SEO Basics: Beginner’s Guide to SEO Success
If you think the basics aren’t enough to get you ranked, think again. Most people running websites have a very limited understanding of SEO, so knowing the basics can certainly help you succeed.

Why is SEO important?

Most web traffic comes from Google’s organic results.

In other words: organic search accounts for more traffic than all other sources of traffic combined. 

If you read our guide to how search engines work, you’ll know that Google and other search engines choose which pages to rank based on hundreds of signals. SEO is important because it’s the process of boosting these signals to rank higher in the organic search results.


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